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- Carter, Jimmy
- decision making
- Dole, Bob
- election campaigns
- Ford, Gerald
- mass media
- McCarthy, Eugene
- media influence
- Mondale, Walter
- news media
- political advertising
- political affiliation
- political ideology
- political interest
- political issues
- political participation
- presidential campaigns
- presidential candidates
- presidential debates
- presidential elections
- primaries
- social influence
- vice-presidential candidates
- voter attitudes
- voting behavior
- California
- Erie
- Los Angeles
- Pennsylvania
- United States
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Presidential Campaign Impact on Voters: 1976 Panel, Erie, Pennsylvania, and Los Angeles
Principal Investigator(s): Patterson, Thomas E.
Summary: This study's purpose was to assess the impact of a presidential election campaign, particularly the media campaign, on the electorate. In order to do so, a panel survey was administered in several waves to the same respondents over the course of the 1976 presidential campaign year. Two samples of randomly selected adults, one each from the metropolitan areas of Los Angeles, California, and Erie, Pennsylvania, were contacted for five personal interviews: in February, before the first ... (view details)
Persistent URL: http://dx.doi.org/10.3886/ICPSR07990
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